Trade promotion

It is focused not on the buyer but on the entire distribution chain (from th manufacturer to the seller). Its purpose is to stimulate the sales staff, increase partners’ loyalty, etc.

Trade promotion

Consumer promotion

It is a set of measures aimed directly at the customer. Its purpose is to promote the product sales directly at the right time in the right place, promote repeat purchases, etc.

Consumer promotion

Direct-marketing

Establishment of direct contacts with potential and existing customers to promote trial and repeat purchases, such as direct mailing, e-mailing, etc.

Direct-marketing

Event-marketing

Measures aimed at promoting the brand, services of the organization itself with the help of vivid and memorable events, i.e. event-marketing.

Event-marketing

Distribution of POS

Promotional materials, which are used at points of sales that serve to attract additional attention and increase sales of goods.

Distribution of POS

As well as services for research:

icon
Comprehensive studies of markets for goods and services
icon
Consumers researches
icon
Competitive environment researches
icon
Pricing market researches
icon
Researches of the system of marketing communication channels
icon
Researches of the advertising effectiveness
icon
Sociological qualitative and quantitativeresearches
icon
Product market researches